| Keywords: | children radio programs, “NTVRC of Chuvashia”, “National Radio of Chuvashia” and “Tavan Radio”, upbringing of children, functions of radio journalism, educational function
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| Abstracts: | The article is devoted to the analysis of the role of children’s radio programs in the education and upbringing of the younger generation, taking into account the age characteristics of the audience as exemplified by “NTVRC of Chuvashia” (“National Radio of Chuvashia” and “Tavan Radio”). The material of the study was the media texts of “NTVRC of Chuvashia”. The analysis is based on the methods of empirical research of radio broadcasts, taking into account the educational function of the material.
Since the very beginning, radio journalism has been characterized by a clear age orientation towards the audience. In the first part of the work, the psychological characteristics of preschoolers of 3–7 years old are given. Radio broadcasts related to this age group are analyzed and evaluated. At this age, children are characterized by curiosity, spontaneity, imitation of adults, heroes of movies and books. Preschool age is characterized by plot-role-playing games, a quick change of actions, short timekeeping, the voices of the characters of famous fairy tales. Radio programs for this age group on “NTVRC of Chuvashia”: “Meshenkke” (Whyer) and “Uyakhpi Yumakhesem” (Evening Fairy-tale).
Radio programs for primary school age of 7–12 years old are characterized by information analytics in them. They are distinguished by a complex structure, several headings, discussion of a certain problem and the search for ways to solve it. These are such programs as “Achalakh Urhamakhe” (Sivka-Burka), “Pеrremesh Utamsem” (First Steps), “Buchty-barakhty”, “Shaparlan” (Restless). These radio programs are also distinguished by their genre diversity, presence of reviews, comments and conversations.
The second part analyzes radio programs for teenagers (11–15 years old) and senior schoolchildren (15–17 years old). The analysis of the radio broadcast of “NTVRC of Chuvashia” proves that modern regional radio is characterized by a small number of programs for teenagers (11–15 years old) and senior schoolchildren (15–17 years old). At this age, the desire to look older than and become independent from adult control increases. It is very important at this age to introduce senior schoolchildren to people who have achieved great victories due to hard work, diligence and perseverance. This goal is fulfilled by the programs “Yralakh shchal Kushche” (Spring of Good) and “Shurampushch” (Dawn). The radio broadcast for teenagers and senior schoolchildren is becoming more diverse in terms of topics, originality of the presentation of material, genre diversity, emotionality and expressiveness.
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| The contact details of authors: | Хораськина Галина Витальевна – кандидат филологических наук, доцент кафедры журналистики Чувашского государственного университета имени И. Н. Ульянова, г. Чебоксары, Россия; e-mail: ahmer_hor@mail.ru
Васильева Людмила Александровна – кандидат филологических наук, доцент кафедры журналистики Чувашского государственного университета имени И. Н. Ульянова, г. Чебоксары, Россия; e-mail: milavas71@mail.ru
Студенцов Олег Ростиславович – кандидат филологических наук, доцент кафедры журналистики Чувашского государственного университета имени И. Н. Ульянова, г. Чебоксары, Россия; e-mail: studor2@yandex.ru
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