The new generation Z (born at the beginning of the 21st century) has not been sufficiently studied, has a certain difference from the previous generations Y and X. Basing on the specifics of the modern young people as a generation of virtual communication, the authors suggest that they should have their specific interest in physical education and sports. Therefore, the purpose of this paper is to study the attitude of generation Z to physical culture and sports. According to the conducted sociological survey, there have been identified the moments that contribute to the formation of an interest in physical education activities at the representatives of generation Z.
Entering and studying at the university involves the process of active adaptation of the individual to changing conditions of reality and emotional and stressful situations. In this regard, the role of physical education and training in the context of social adaptation is extremely important, since in the process of doing physical exercises, the issues of self-realization of generation Z can be successfully solved.
To identify the attitude of representatives of generation Z to physical culture and sports, the authors conducted a sociological survey, which revealed an undeniable positive attitude of students to physical exercise, but under conditions of greater diversity, sufficient availability of necessary equipment and individual approach.
Since rapidly changing economic conditions require the training of competitive specialists, university physical education teachers need to rethink the goals and objectives of physical education, creating the prerequisites for the introduction of new ways to develop interest in physical culture and sports.
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